Dynamic pricing takes effect when a lot of people in the same area are requesting rides at the same time. This means that rides will be more expensive. Adjusting the price attracts more driver-partners to an area so everyone can get a ride. In-app messaging noting higher than normal pricing will...
As you can see, despite the decimation and even absence of surge pay for drivers, uber is LYING to the pax by telling them that higher fares during "busy periods" attracts more drivers to the area.
This is FALSE ADVERTISING.
While charging pax "high demand" fares, in many and probably most cases, uber pays the drivers little to no surge pay.
Uber is vulnerable to charges of false advertising and possibly fraud.
The media and the govt should be told about this.