When the CEO was asked by the driver to sit in the back seat rather than in front, he lashed out at him with a racial slur.
There have been many threads on this site on the subject of pax sitting in the front. Many posts and many opinions. But is it really so important for pax to sit in front that when told no, he gets so upset he feels the need to go on a racist tirade? (Especially when, from the sounds of it, the driver has a valid excuse for preferring pax sit in the back). The tirade ultimately cost pax his job.
Again, is the need to sit in the front seat in an Uber THAT important?